70 Ways to keep your customers happy: A customer’s perspective
Customer satisfaction is the single most important factor in a business being profitable and achieving success.
This book highlights from a customer’s perspective, seventy strategies that lead to customer satisfaction. It provides insight on how current and innovative strategies impact on customers and how these strategies can provide a better quality of service. The information provides an opportunity for businesses to understand the things that consumers value and consider when doing business.
The information is presented in the form of distinct action points that are supported by brief descriptions which outline initiatives and the benefits to be derived if the required actions are followed. It includes some examples of standard and innovative approaches to achieving customer satisfaction. It also explores initiatives that redound to customer growth and customer loyalty.
If you are a business owner, a prospective business owner, or even a customer, this book is written for you.